About

I’m Andrew Jerina and I’m a research geek.

I love researching brands and communications. I’ve worked for Millward Brown for over 7 years in London, Delhi and now in the Innovations team in Warwick. Whilst all that means I’m likely to lean heavily towards the Millward Brown view on many things, everything here is my own personal view and not that of my employer.

I love other stuff too and may talk about that occasionally.  You can find me here on twitter.

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